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| Rutgers Students and ZS Principal Bekia Fosam |
The day started with an introduction from
Noelle Bruno, ZS
Recruiter, who welcomed the students to the Princeton office and went over the
agenda for the day.
Glenn Sabin, Principal, then gave an overview of the
company and its history. He also answered questions from students about the
type of clients ZS works with and the effect big data has had on market
research. Glenn’s talk was followed by a Lunch & Learn delivered by MRIA
Advisory Board member,
Paul Kraus. He spoke about how market research and
customer insights drive sales and marketing, market research best practices,
and the
ZS Customer Insights team. Students learned a lot about the framework
for a successful market research study from Paul. The next event scheduled was
a Panel Discussion with Business Consultants
Sean Newcomb,
Adam Schneider and
Josh Hattem, and Business Consulting Manager Jennifer Minuchi. They talked
about how they got to their respective jobs, gave examples of projects they are
currently working on, and offered advice for MBA students considering entering
consulting. The day wrapped up with a lively discussion with MRIA Advisory
Board member and Principal,
Bekia Fosam. He asked students to summarize what they
learned from the day and also answered any lingering questions. He concluded by
telling students the two things necessary to be successful consultants: keep
learning all the time and never be satisfied with your work.
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| Glenn Sabin giving an overview of ZS |
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| Paul Kraus delivering a Lunch & Learn |
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| Panel Discussion |
Thank you so much ZS for hosting the Rutgers MRIA Club and
we look forward to working with you again in the future!
State of the art and fully equipped meeting rooms are available out there. The seattle convention center have modern office furniture in them, providing comfort and plenty of space to accommodate you and your business.
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